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Wholesale Jewelry Through Online Auctions

The wholesale jewelry industry has made its mark amidst the fine jewelry market due to online marketing. In the past, the jewelry designers relied on trade shows and traditional advertising. In search of a more economical means to showcase new jewelry designs, the wholesale jewelry industry has switched to online auctions.



Traditionally, the wholesale jewelry outlets remained limited in availability to the general public. This offered access for bulk jewelry buyers to the special pricing of exquisite jewelry for reselling. For expanding its market, jewelry wholesalers turned to online marketing.

Previously, designers crafted their works of art and presented the pieces to a select few jewelry wholesalers.

This left a lot of room for speculation as to what would be popular in the retail market. If a piece did not make its mark, it was sold back to the designers, increasing the overhead for designer.

To bring down the higher costs of fine gemstone jewelry at the production level, many designers have opened doors to the general public by offering a limited number of exclusive pieces through online auctions.

Through data gathered from private membership online auctions, designers are able to gauge the acceptance of potential new lines in designer jewelry before starting a full line production. This eliminates the speculation of possible profit margins.

Savings of more than 90 percent or more are not unheard of for designer gemstone jewelry through online buying.


In a win-win situation, other opportunities have become available. As the wholesale designers focused on new found profits and lower overheads through online auctions, the customers have the chance of a great deal.
The obvious benefit of buying through online auctions is the ability to save a considerable amount of money on exquisite fine jewelry. The hidden benefit allows you to reap profits through reselling the same products through classified ads.

The benefit is two fold. You add a stunning jewelry pieces in your portfolio, and you are also getting additional pieces of fine jewelry for resale.

You build your jewelry collection besides making a sizable income through resale.

The avenues being used by the winning bidder are Craigslist, Backpage, Onyx, Yahoo Classifieds and others. But selling off extra fine jewelry pieces are not limited to the free classified ads but, are also seen on auction sites like eBay and Stormpay.

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About the Author (text)Azhar Saeed is an analyst and Director, Research organic info



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